ABC Group is a corporation that has been offering winter and summer tourism in the Alps since 1980. Over the years we have grown and expanded, reaching the point to where we accommodate about thirteen hundred beds, including the Alta Valle Susa, heart of the prestigious Domaine Skiable Via Lattea, whose slopes were home of the 2006 Torino Winter Olympics, and Cervinia, the prestigious ski resort of the Valle d’Aosta.
Today, ABC Group manages a large number of weekly rotation apartments and some of the most prestigious hotels of Sauze D’Oulx, Sestriere, Cervinia, Stresa and Pallanza. The ABC Group owns thirty percent of the rotation apartments and nine of the thirteen hotels it manages. The company has always stood out from the rest through the management and marketing of its accommodation activities and its extensive diversification strategy that has given its structures the necessary flexibility for catering to all types of targets, couples, families and large groups.
The Group enjoys a high percentage of facility occupation because of its established reputation in the tourism market, inside and outside Europe, together with its carefully balanced price/quality ratio, obtained through detailed analyses of its rate strategies and marketing.
In June 2006, ABC Group, with the goal of diversifying its investments, acquired a 35% share capital in Sestrieres SpA, which manages the international Via Lattea ski resort, the fifth largest in the world.
LA VIALATTEA extends accross Sestriere, Sauze d’Oulx, Oulx, Sansicario, Cesana, Pragelato, Claviere and French Montgenevre. The resort has 400 km of skiable slopes and runs. It is known for its open spaces, and sunny, panoramic runs that connect the characteristic Occitan villages with modern installations for providing full comfort.
Not only is the resort able to satisfy the most demanding skiers with its size and variety, but also those who are entering into the world of skiing for the first time. ABC Group’s expertise, however, is not limited to winter tourism. Our Group has taken in many activities that let all types of tourists to also have fun during the summer. Fun for everyone: from the heart stopping Tibetan Bridge, which boasts the longest single span in the world, the fun-filled Adventure Park with rides for every age, to alpine nature excursions with expert guides. We organize many renowned events that are constantly gaining more fans and the attention of the general public at large.